Episode 9 – Inside the Perimeter: Roof and Renovate
Hosted by Philip and Patricia (Owners of Perimeter Roofing & Exteriors) with co-host Joe
In Episode 9 of Inside the Perimeter: Roof and Renovate, we sit down with Jacob Boone, a former youth pastor who shares his powerful transition into the world of roofing and construction sales in Central Virginia. Hosted by Perimeter’s founders Philip and Patricia, alongside co-host Joe, this episode explores how Jacob’s faith-driven leadership style and background in ministry now guide his client-first approach within the construction industry.
Listeners gain valuable insights into how empathy, active listening, and authenticity can transform not only the sales experience but also build lasting trust with clients—especially in an industry where skepticism can run high. This episode also dives into Perimeter Roofing & Exteriors’ core values, including integrity, teamwork, and servant leadership, and how they shape the company’s reputation as a trusted contractor throughout Lynchburg, Bedford, Roanoke, and the greater Central Virginia region.
Whether you’re in construction, home services, or leadership, this episode is a must-listen for anyone looking to bring deeper purpose and connection into their work.
Key Topics Covered in This Episode:
✅ Embracing Authenticity in Sales
Jacob shares how stepping away from sales “scripts” and being himself has made his client interactions more meaningful. Instead of selling, he focuses on listening, building trust, and meeting people where they are.
Central Virginia homeowners appreciate genuine conversations—not pressure. Perimeter’s sales process prioritizes relationships over revenue.
✅ Translating Ministry Skills to the Marketplace
From youth ministry to roofing consultations, Jacob brings compassion, patience, and a people-first mindset to every job site. His journey is proof that skills like empathy and encouragement are invaluable in the home improvement space.
✅ Building Trust in Construction Sales
Many clients approach roofing and exterior projects with hesitation due to past experiences. Jacob and the Perimeter team aim to shift that narrative with clear communication, follow-through, and a focus on serving—not just selling.
✅ Cultivating a Supportive Team Culture
A strong team creates strong results. The Perimeter crew shares how regular check-ins, open communication, and shared values create a positive, high-performing environment for both employees and clients.
✅ Delivering a Full-Service Customer Experience
With services like roofing, siding, gutters, windows, and full exterior remodeling, Perimeter Roofing & Exteriors offers a true one-stop shop for Central Virginia homeowners. Clients don’t just get a contractor—they get a team that simplifies the process and earns their trust.
✅ Aligning Work With Personal Values
Success at Perimeter isn’t just measured in sales—it’s measured in impact. Jacob discusses how staying grounded in personal values leads to more fulfilling work and stronger client relationships.
Final Takeaways
Authenticity builds loyalty in the roofing and remodeling industry.
Empathy and active listening are your greatest sales tools.
Team culture affects client experience—when your people thrive, your business does too.
A clear, honest process builds long-term trust in a skeptical market.
Rooting your work in values and service creates a lasting impact.
Why It Matters for Central Virginia
At Perimeter Roofing & Exteriors, we believe roofing and remodeling are about more than materials and measurements—they’re about relationships, integrity, and protecting what matters most. In Central Virginia, where neighbors still talk over fences and referrals are earned through word-of-mouth, the way we do business matters.
We’re proud to serve Lynchburg, Bedford, Roanoke, Forest, and the surrounding areas with honesty, heart, and a commitment to excellence.
🎧 Listen to Episode 9 now on Inside the Perimeter: Roof and Renovate—available on Spotify, Apple Podcasts, or wherever you stream.
For trusted roofing and exterior solutions in Central Virginia, contact Perimeter Roofing & Exteriors today.
